At the beginning of July VAB Bank and Visa summed up the results of “Visa Olympic motion. Your way to Peking” promo-action, dedicated to the main sport event of 2008.
One of the winners of this action is a Visa credit card holder, issued by VAB Bank. He won one out of fifty valuable prizes from Visa.
In order to participate in this campaign, any holder of Visa or Visa Electron card, issued by VAB Bank, during the campaign period (from April 1sttill May 31st, 2008), needed to make at least one payment for the products or services in retail or service networks within Ukraine on the amount of UAH 50 minimum.
Each purchase using credit card increased the chances to win the valuable prizes: one out of three trips for two to the summer Olympic Games in Peking or the sport bag with the Visa logo.
The main objective of the campaign is to enhance the level of the clients’ awareness about the payoff functions of Visa cards, to improve their financial culture and to increase the retail-trade turnover as for Visa and Visa Electron cards.
Reference dataVseukrainsky Aksionerny Bank (VAB Bank) has been operating in the Ukrainian financial market since 1992 and belongs to the group large banks in Ukraine according to NBU. In October 2006, VAB Bank became a member of VAB Group. Branch network consists of 25 branches and 143 outlets throughout Ukraine and a representative office in Budapest (Hungary). A large international company, TBIF Financial Services (Amsterdam, the Netherlands), is among the bank’s shareholders. Total assets of VAB Bank amounted to UAH 6.7 billion as of 01 July 2008, total capital — UAH 908,6 million.
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